Common application college essay
List Of Topics For Personal Essay For Common Application
Wednesday, August 26, 2020
The Internet and Social Networking-Free-Samples for Students
Question: Compose a Critical Commentary on the 2 bits of the Internet and Social Networking Natalie Fenton and Facebook and the Imperative of sharing Jose van Dijck. Answer: The Internet and long range informal communication Natalie Fenton: The web has carried different techniques to gather and report the data. Further, it is alluded to as the new news coverage open to the amateurs, lacking article control and has been originating from anyplace. The web with the long range interpersonal communication has included new strategies of composing, working in the system with a great many divided crowds. Along these lines it is a perfect law based model of the current occasions. This with the long range informal communication administrations has been building the online networks of the individuals sharing interests or exercises who have been keen on investigating the exercises and premiums of others. Limit of this has been founded on web and conveying different manners by which clients could cooperate with texting, email and others. The article shows that the Internet has been a gainful asset to instruct and learn. The web alongside long range interpersonal communication is seen as the subsequent age website composition and web improvement. It has been described as the data sharing, encouraging correspondence, client focused structure, correspondence and the joint effort on World Wide Web. This has prompted the creating and the developing of the electronic networks, web applications and facilitated administrations. Occasions of this incorporate the video-sharing locales, informal communication destinations, online journals, wikis, folksonomies and mashups. The ascent of this innovation is terrific as indicated by the creator. There have been about 1.5 billion web clients around the globe. It has primarily the most recent wonder of high essentialness for the social, political and monetary existence of the current society. Regardless of this, the article has taken a deterministic point of view and accepted that the capability of the Internet has acknowledged in a viably transformative way. This new application has been making a basic advantage of the stage, conveying the product as the ceaselessly updated administration. It is improving the more individuals have been utilizing that. It has been remixing and devouring the information from different sources. This incorporates the individual clients, offering their types of assistance and information in a structure permitting the remixing by the others. Further, it is the transformation of business the business of PCs that is brought about by the transition to the Internet as the stage. Also, the creator finishes by saying that it is the endeavor of understanding the guidelines of accomplishment on that stage. The boss among the states is the manufacture applications saddling the impacts of the system for getting increasingly more created as the more individuals have been utilizing them. Facebook and the basic of sharing Jose van Dijck: The article shows that the sharing, rather than security has become a standard. Facebooks establishment has been by sharing, straightforwardness and social data. Consequently the impact of the site has given its predominance over the impression of the protection under the computerized spaces. The clients and the innovation highlighted different situations where the long range interpersonal communication site changes its approaches. They have likewise opened their client data to the outer offices. At that point, Facebook will undoubtedly apologize for those offenses after the clients voiced every one of their shock. Along these lines it was obvious to the clients that the site has been serving the interests of the associations rather than its clients. The creator additionally noticed that the substance component has been managing different overhauls and the current timetables. Here all the things that somebody gas entered to Facebook could be brought in an anecdotal collaboration ancestry. The plan decisions molded the substance and the clients responses. The structure has had the option to change or structure the data. Further, the proprietorship has been playing gradually to impact Facebook. This has been on the substance and the clients as well as different organizations as well. Van Dijck exhibited that the plan of action of Facebook had been most strikingly the unfriendly exercise in careful control. This has been acting between the action of the animating clients and abusing that. The achievement has been relying upon the ability of the clients for contributing the information permitting the a large portion of the information mining. The Facebook has been losing its productivity as the stage. In any case, the philosophy and structure have spread easily over the properties of the online sociality. This demonstrates the impact would continue for quite a while according to the conversation. Nonetheless, Facebook has required the clients for their substance and information for being productive. Notwithstanding, there is a discussion that to what extent before the security concerns have ended up being sufficient for the clients for leaving the spaces for that they have been feeling is less exploitive. More examination of the option on this article must reveal insight into the spots what Facebook could accomplish in the up and coming not many years. In this way it has had a basic past on the web based life. Further, a few theories could help in better comprehension of the past history. Book reference: Fenton, N., 2012. The web and social networking.Misunderstanding the web, pp.123-148. Van Dijck, J., 2013. Facebook and the Imperative of Sharing.The Culture of Connectivity: A Critical History of Social Media.
Saturday, August 22, 2020
HRM exam preparation Essay Example | Topics and Well Written Essays - 1000 words
HRM test readiness - Essay Example Basically, these are viewed as convictions that frequently slant organizations just as the people to act in specific manners which are not the same as the others. Qualities go from monetary, political just as strict among others and these frequently shape the manner in which an association works towards the accomplishment of its objectives. In an association, there is a for the most part acknowledged method of working together and this is generally viewed as the outline that is liable for forming the manner in which individuals carry on in an association. Against this foundation, it very well may be noticed that demeanor is principally worried about molding our sentiments towards something. These sentiments can either be certain or negative contingent upon the idea of the circumstance existing on the ground. It tends to be seen that mentality is formed to suit the necessities of individuals included. Valence is the level of constructive or antagonistic emotions about an item while centrality is the degree to which mentality is a piece of the personââ¬â¢s self. Every individual has a disposition that characterizes his character. Interrelatedness is another character of disposition which is identified with different perspectives while security sets such that demeanor is protection from change. Explicitness is how much demeanor is explicit to a specific characteristic while notability is the level of familiarity with holding a mentality. Essentially, perspectives are man-made and they are a piece of an individualââ¬â¢s mental make-up and create and change in light of the personââ¬â¢s current needs. Every single distinctive individual has an unconventional disposition that recognizes him from the others. In any case, it must be noticed that we are not brought into the world with mentalities yet these are gained particularly from guardians, family, peers just as coworkers. Business related mentalities are of significance to numerous associations and in light of the fact that they have potential results that could be helpful, the two that
Tuesday, August 18, 2020
Cooking in College With the Help of M.F.K Fisher
Cooking in College With the Help of M.F.K Fisher My sister Madeleine loves to cook. She delights in dreaming up menus, pairing this and that together. She can drift past a pan that is simmering on the stove, dip a spoon in, and immediately identify the particular dash of spice the brew is missing. More than that, she loves food. She talks to her cookies, urging them to brown evenly; shell look away from her book to smile down at a particularly well-scrambled plate of eggs. When the basil plant she kept on the windowsill sprouts leaves, she plucks them gently, and always pauses for an appreciative inhale. I have never had this relationship with food. I eat like a queen by hovering around Madeleine in the kitchen, but when Im away at school, my own diet tends to be at best, boring and at worst, appalling. Recently, though, Ive made real strides to acknowledge my complicated history with food, and to mold a new definition of healthy eating in doing so. My history with disordered eating means that its not so simple for me to think about things like eating clean, or low carb, or super foods, or all of the things that are suddenly relevant now that nearly everyone I know has graduated from dining halls to their own kitchens. To me, healthy eating puts me in mind of Madeleines cooking: prepared with music playing, and eaten slowly with a series of happy sighs. So, I started cooking, for real. I started going to the friendly little grocery store, and the bulk spice store, and actually buying good bread from the bakery! And, like any bookworm/aspiring gourmet might, I picked up some M.F.K. Fisher. Specifically, I chose How to Cook a Wolf, Fishers combination essay/cookbook on eating well in wartime. The back cover says that the book continues to rally cooks during times of plenty, reminding them that providing sustenance requires more than putting food on the table, and this is true. Throughout the book, Fisher strives to balance the indignity of World War II rations (and poverty in general) with the strong desire to preserve the dignity of cooking and eating. She reminds us that though the Wolf we call appetite can be clawing at the door for any number of reasons, delighting in the sensual experiences of food is part of what makes us human. As a college student, I appreciated this. Do I have an excuse to eat ramen noodles every night? Maybe. But do I want to? Not particularly. In another chapter, Fisher discusses bomb shelters and the horrifying notion that the post-apocalyptic future was to be full of canned soup and soda crackers, a future that Fisher does not accept. She i ssues the following advice: if you are not in a state of emergency, but merely living soâ¦use as many fresh things as you can, always, and then trust to luck and your blackout cupboard and what you have decided, inside yourself, about the dignity of man. My own personal blackout cupboard contains Nutella and instant oatmeal, but regardless, its good advice. As bracing and realistic as Fishers tone can occasionally be (the chapter How to Stay Alive contains instructions on how to cook a sludge of cereal, vegetables, and ground beef that is merely a streamlined answer to the pressing problem of how to exist in the best possible way for the least amount of money), it is also in many places wistful and throughout the book achingly funny. As many books about food written in the 1940s tend to be, How to Cook a Wolf is written for women women, who during any gruesome historical event were still expected to put out beautiful meals for their families, and look good doing it. Women, who, even then and even nowadays, are encouraged to eat less, eat a certain way, to, as Fisher would put it, keep the Wolf nearby. In a chapter called How to Lure the Wolf, Fisher details the less-glamorous aspects of cooking, including how to keep the smell of garlic off your hands and how to keep your skin soft after washing dishes. But she finishes this chapter wi th a dismissal of all of these householdy tips and tricks, saying Or you can broil the meat, fry the onions, stew the garlic in the red wineâ¦and ask me to supper. Ill not care, really, even if your nose is a little shiny, so long as you are self-possessed and sure that wolf or no wolf, your mind is your own. Im still not a cook the way my sister is. I have to stare intently at a recipe the entire time, mouth directions as I read them, and I have no idea how to substitute one seasoning for another. I never know what something needs (salt?). But the other day, fresh off a chapter of How to Cook a Wolf, I found myself smiling fondly at some leeks in the store. Every morning, I look forward to the ritual of making coffee. And though spring has been a new development here in Michigan, Ive been obsessed with keeping fresh flowers on the table. When youre a broke college student who is occasionally at war with your own body, sometimes you have to find the little things that feed you and its about so much more than food.
Sunday, May 24, 2020
The Tragedy Of Romeo And Juliet By William Shakespeare
Anna Scott 1/16/14 Period 6 An Instance of Opposition John Steinbeck once said, ââ¬Å"What good is the warmth of summer, without the cold of winter to give it sweetness.â⬠Without the use of opposites, The Tragedy of Romeo and Juliet would just be another love story. By incorporating many different dualities into his writing, Shakespeare differentiates his readers the true emotions and identity of every single one of his characters. As Steinbeck compares Summer and Winter, he describes them in a way that show they depend on each other. Shakespeare creates The Tragedy of Romeo and Juliet by incorporating dualities between two opposites. This method enriches his story by adding specific character to the language and writing, allowing the audienceâ⬠¦show more contentâ⬠¦He speaks to Romeo in a scornful manner because he believes that Romeo is too in love to see how truly lucky he is. Romeo is very wealthy, has found love, is intelligent, and has so much more time in his life. Friar Lawrence believes Romeo should be ashamed for his feelings of even considering taking his life. ââ¬Å"Look you, she loved her kinsman Tybalt dearly, and so did I. Well, we were born to die.â⬠(III.IV.3-4) Capulet describes the ways of life not always ending up correctly. With Tybalt dead, Capulet states that they were ââ¬Å"born to dieâ⬠like saying that events will happen that will be uncontrollable. With life and death being one of the most important dualities in The Tragedy of Romeo and Juliet, Shakespeare includes many of his own views that nobody would even begin to imagine. These special gems hidden in the writing, add a different and more powerful effect to the piece. Shakespeare empowers both Romeo and Juliet by comparing love and hate throughout the story. Through these dualities comes forth an unbreakable bond of love, allowing the audience to truly appreciate the story and the complex comparisons between opposites. Juliet is taken aback when she finally figures out who Romeo is, My only love sprung from my only hate! Too early seen unknown and known too late. (I.IV.152) She realizes that she has fallen in love with the very person who she is The Tragedy Of Romeo And Juliet By William Shakespeare The tragedy of Romeo and Juliet, which represents love and sacrifice, is one of the most famous plays ever written by Shakespeare. The play was written in 1595 and published in 1597. Romeo and Juliet is a sad love story with feuding families, the Capulets and the Montagues. The play takes place in Verona, Italy. It contains the heart-breaking story of the stars-crossed lovers as they fall in love instantly. Friar Lawrence is the priest who married the couple. He marries them in hopes that the two families will reconcile. Friar Lawrence develops the plan to give Juliet a potion which will make her seem dead, since Juliet did not want to marry Paris, who was the person that Juliet s father wanted her to marry. Friar Lawrence would then send a letter to Romeo about Juliet s fake death. Friar Lawrence is a notable character because he marries Romeo and Juliet, gives Juliet the potion, and does not get the letter to Romeo himself. Romeo and Juliet would still have been alive if he hadnà ¢â¬â¢t done these actions. Friar Lawrence is an essential character in the play because if he hadnââ¬â¢t married Romeo and Juliet, they still would have been alive. One day after the couple met, they decided to get married. Romeo went to Friar Lawrence to ask him to marry the star-crossed lovers. Friar Lawrence said, ââ¬Å"In one respect. Iââ¬â¢ll thy assistant be, for this alliance may so happy prove to turn your householdsââ¬â¢ rancor to pure love.â⬠Friar Lawrence hoped that if he married the couple, the twoShow MoreRelatedThe Tragedy Of Romeo And Juliet By William Shakespeare1268 Words à |à 6 Pages The Tragedy of Romeo and Juliet is widely known as the greatest love story of all time. Not only for itââ¬â¢s great story, but also revolutionizing the genre and what the audience thinks of society.. Itââ¬â¢s strong female heroine that stands up to her farther and the idea of equal power in marriage were unheard of at the time. However, beneath that is a dark story about suicide, death, hate, and mortality. Itââ¬â¢s hard to believe that an author challenging the social norm of the time would also punish theRead MoreThe Tragedy Of Romeo And Juliet By William Shakespeare881 Words à |à 4 Pageslossâ⬠and this is exactly the mindset in which William Shakespeare writes the tragedy, Romeo and Juliet. He writes each high to coexist with a low to create balance on this rollercoaster of a play. To accompany love, Shakespeare writes about hate, and with haste he includes deliberation. In Romeo and Juliet, William Shakespeare employs the help of dualities in order to create a story with many opposing components. These components are what produce the tragedy, comprising into a spinning tale of romanceRead MoreThe Tragedy of Romeo and Juliet by William Shakespeare939 Words à |à 4 Pages In the story Romeo and Juliet by William Shakespeare, the ââ¬Å"star-crossedâ⬠lovers took their life in an unfortunate series of events. Romeo, Juliet, and Friar Lawrence we re all involved with the death of Romeo and Juliet. Romeo was impetuous and did not try to find the cause of Julietââ¬â¢s ââ¬Å"deathâ⬠. Friar Lawrence was also unknowing of the future, but still gave an extremely important message, one that would define life and death, into the someone elseââ¬â¢s hands. Certain actions, such as finding out aboutRead MoreThe Tragedy Of Romeo And Juliet By William Shakespeare1229 Words à |à 5 Pagescases however, only one person possesses true responsibility. In Romeo and Juliet by William Shakespeare, teenagers Romeo Montague and Juliet Capulet, the son and daughter of long-time rival families fall desperately in love with each other at first sight. By fate, Romeo gets exiled from his hometown Verona, and Julietââ¬â¢s father forces her to marry someone other than her husband Romeo just after their secret marriage. Once Romeo moves to Mantua, a miscommunication causes both lovers to take theirRead MoreThe Tragedy of Romeo and Jul iet by William Shakespeare Essay571 Words à |à 3 Pagesany of William Shakespeareââ¬â¢s plays? He is a very talented play writer and can trigger someones emotions more than any other play writer. His work is still very cherished today. In the play, ââ¬Å"The Tragedy of Romeo and Julietâ⬠by William Shakespeare, there are positive messages about human spirit such as: love goes beyond all boundaries of hardship and is everlasting, love conquers hate, and you do anything to be with the one you love. First of all, in the play, ââ¬Å"The Tragedy of Romeo and Julietâ⬠by WilliamRead MoreThe Comedy and Tragedy of Romeo and Juliet by William Shakespeare1115 Words à |à 5 PagesThe Comedy and Tragedy of Romeo and Juliet by William Shakespeare The Prologue includes phrases like death-marked love and fatal loins. From this we might think that Romeo and Juliet is an unrelenting tragedy. Yet the first Act has many humorousRead MoreThe Tragedy of Romeo and Juliet by William Shakespeare Essay934 Words à |à 4 PagesThe Tragedy of Romeo and Juliet by William Shakespeare The reference to Romeo and Juliet as star crossed lovers hints that Romeo and Juliet were meant to die together because it was their destiny. Therefore this is what fate had planned for their lives, as it was crossed through the stars (written in the stars). It suggests Romeo and Juliet were just a small part if a bigger picture and their love and deaths spiralled on chain reaction within Verona. These chainRead MoreThe Tragedy of Romeo and Juliet by William Shakespeare Essay594 Words à |à 3 Pagesplay written by William Shakespeare all of these lessons are applied in either one character or another. First and foremost, the human spirit is one of the many things that not one human can ever possibly understand in a full understanding when it comes to love. Our bodies are like vaults when it comes to what our spirit feels and can express, you are trapped and donââ¬â¢t know what to do when it comes to emotions. Youââ¬â¢re mentally trapped and can be lead to depression and loneliness. Juliet is the vaultRead MoreThe Tragedy Of William Shakespeare s Romeo And Juliet1597 Words à |à 7 Pagesuniverse in order. As this was believed during Elizabethan times, William Shakespeare also believed in the Great Chain of Being, as many of his plays are prominently based on this concept. Some of his plays include characters that accept their place on the Chain, but others are not so complacent. By examining three different characters from Shakespeareââ¬â¢s tragedies, The Tragedy of Romeo and Juliet, The Tragedy of Macbeth, and The Tragedy of King Lear, it is obvious to readers who is c ontent with theirRead MoreThe Tragedy Of Romeo And Juliet By William Shakespeare963 Words à |à 4 Pagesto give it sweetness.â⬠Without the use of opposites, The Tragedy of Romeo and Juliet would just be another love story. By incorporating many different dualities into his writing, Shakespeare differentiates his readers the true emotions and identity of every single one of his characters. As Steinbeck compares Summer and Winter, he describes them in a way that show they depend on each other. Shakespeare creates The Tragedy of Romeo and Juliet by incorporating dualities between two opposites. This method The Tragedy of Romeo and Juliet by William Shakespeare In the story Romeo and Juliet by William Shakespeare, the ââ¬Å"star-crossedâ⬠lovers took their life in an unfortunate series of events. Romeo, Juliet, and Friar Lawrence were all involved with the death of Romeo and Juliet. Romeo was impetuous and did not try to find the cause of Julietââ¬â¢s ââ¬Å"deathâ⬠. Friar Lawrence was also unknowing of the future, but still gave an extremely important message, one that would define life and death, into the someone elseââ¬â¢s hands. Certain actions, such as finding out about the Capulet party was fate. Although many events were caused by the loversââ¬â¢ immaturity and impulsiveness, fate was the major cause for their deaths. The meeting between the two lovers, Romeo and Juliet, was predestined, as a series of coincidental events took place for the meeting to occur. For example, when Romeo and Benvolio walk into the Capulet servingman, the servingman mentions My master is the great rich Capulet, and, if you be not of the house of Montagues, I pray come and crush a cup of wine (I. ii. 86-88). It is by fate that Romeo and Benvolio run into the Capulet serving man and discover the party. It is not just a simple accident that the serving man tells the two cousins about the party at which Romeo is destined, yet unaware, that he will meet his love. This was a predetermined meeting for both Romeo and Juliet, which if had not occurred, they would be alive. Furthermore, before Romeo attends the Capulet party, he says, Some consequence yet hanging in the starsShow MoreRelatedThe Tragedy Of Romeo And Juliet By William Shakespeare1268 Words à |à 6 Pages The Tragedy of Romeo and Juliet is widely known as the greatest love story of all time. Not only for itââ¬â¢s great story, but also revolutionizing the genre and what the audience thinks of society.. Itââ¬â¢s strong female heroine that stands up to her farther and the idea of equal power in marriage were unheard of at the time. However, beneath that i s a dark story about suicide, death, hate, and mortality. Itââ¬â¢s hard to believe that an author challenging the social norm of the time would also punish theRead MoreThe Tragedy Of Romeo And Juliet By William Shakespeare881 Words à |à 4 Pageslossâ⬠and this is exactly the mindset in which William Shakespeare writes the tragedy, Romeo and Juliet. He writes each high to coexist with a low to create balance on this rollercoaster of a play. To accompany love, Shakespeare writes about hate, and with haste he includes deliberation. In Romeo and Juliet, William Shakespeare employs the help of dualities in order to create a story with many opposing components. These components are what produce the tragedy, comprising into a spinning tale of romanceRead MoreThe Tragedy Of Romeo And Juliet By William Shakespeare1229 Words à |à 5 Pagescases however, only one person possesses true responsibility. In Romeo and Juliet by William Shakespeare, teenagers Romeo Montague and Juliet Capulet, the son and daughter of long-time rival families fall desperately in love with each other at first sight. By fate, Romeo gets exiled from his hometown Verona, and Julietââ¬â¢s father forces her to marry someone other than her husband Romeo just after their secret marriage. Once Romeo moves to Mantua, a miscommunication causes both lovers to take theirRead MoreThe Tragedy of Romeo and Juliet by William Shakespeare Essay571 Words à |à 3 Pagesany of William Shakespeareââ¬â¢s plays? He is a very talented play writer and can trigger someones emotions more than any other play writer. His work is still very cherished today. In the play, ââ¬Å"The Tragedy of Romeo and Julietâ⬠by William Shakespeare, there are positive messages about human spirit such as: love goes beyond all boundaries of hardship and is everlasting, love conquers hate, and you do anything to be with the one you love. First of all, in the play, ââ¬Å"The Tragedy of Romeo and Julietâ⬠by WilliamRead MoreThe Comedy and Tragedy of Romeo and Juliet by William Shakespeare1115 Words à |à 5 PagesThe Comedy and Tragedy of Romeo and Juliet by William Shakespeare The Prologue includes phrases like death-marked love and fatal loins. From this we might think that Romeo and Juliet is an unrelenting tragedy. Yet the first Act has many humorousRead MoreThe Tragedy of Romeo and Juliet by William Shakespeare Essay934 Words à |à 4 PagesThe Tragedy of Romeo and Juliet by William Shakespeare The reference to Romeo and Juliet as star crossed lovers hints that Romeo and Juliet were meant to die together because it was their destiny. Therefore this is what fate had planned for their lives, as it was crossed through the stars (written in the stars). It suggests Romeo and Juliet were just a small part if a bigger picture and their love and deaths spiralled on chain reaction within Verona. These chainRead MoreThe Tragedy of Romeo and Juliet by William Shakespeare Essay594 Words à |à 3 Pagesplay written by William Shakespeare all of these lessons are applied in either one character or another. First and foremost, the human spirit is one of the many things that not one human can ever possibly understand in a full understanding when it comes to love. Our bodies are like vaults when it comes to what our spirit feels and can express, you are trapped and donââ¬â¢t know what to do when it comes to emotions. Youââ¬â¢re mentally trapped and can be lead to depression and loneliness. Juliet is the vaultRead MoreThe Tragedy Of William Shakespeare s Romeo And Juliet1597 Words à |à 7 Pagesuniverse in order. As this was believed during Elizabethan times, William Shakespeare also believed in the Great Chain of Being, as many of his plays are prominently based on this concept. Some of his plays include characters that accept their place on the Chain, but others are not so complacent. By examining three different characters from Shakespeareââ¬â¢s tragedies, The Tragedy of Romeo and Juliet, The Tragedy of Macbeth, and The Tragedy of King Lear, it is obvious to readers who is c ontent with theirRead MoreThe Tragedy Of Romeo And Juliet By William Shakespeare976 Words à |à 4 PagesThe tragedy of Romeo and Juliet, which represents love and sacrifice, is one of the most famous plays ever written by Shakespeare. The play was written in 1595 and published in 1597. Romeo and Juliet is a sad love story with feuding families, the Capulets and the Montagues. The play takes place in Verona, Italy. It contains the heart-breaking story of the stars-crossed lovers as they fall in love instantly. Friar Lawrence is the priest who married the couple. He marries them in hopes that the twoRead MoreThe Tragedy Of Romeo And Juliet By William Shakespeare963 Words à |à 4 Pagesto give it sweetness.â⬠Without the use of opposites, The Tragedy of Romeo and Juliet would just be another love story. By incorporating many different dualities into his writing, Shakespeare differentiates his readers the true emotions and identity of every single one of his characters. As Ste inbeck compares Summer and Winter, he describes them in a way that show they depend on each other. Shakespeare creates The Tragedy of Romeo and Juliet by incorporating dualities between two opposites. This method The Tragedy of Romeo and Juliet by William Shakespeare In The Tragedy of Romeo and Juliet, the unfortunate events, and ultimately the untimely deaths of the main characters are caused by the feuding of the Montagues and the Capulets. They are at fault because they are constantly fighting with each other both physically and verbally. The feud prevents Romeo from asking Juliet to marry him with their parentââ¬â¢s knowledge. Their parentsââ¬â¢ fighting also encouraged Romeo and Juliet to do some pretty risky things so that they can still see each other! The Montagues and Capulets are seen fighting from the very beginning and are constantly fighting with each other throughout the rest of the play. The first act opens with Gregory and Sampson discussing their hatred for the Montagues. They make it very clear to everyone that they are very protective of the Capuletââ¬â¢s name. Then Gregory and Sampson see a couple of Lord Montagueââ¬â¢s servants. The devise a plan to get a fight out of the servants without breaking the law. They bite their thumbs at the two, which in their day and age was the equivalent of flipping someone off today. Gregory tells Sampson to say that his master is better than those of the servantsââ¬â¢. ââ¬Å"Say ââ¬ËBetterââ¬â¢ here comes one of my masterââ¬â¢s kinsmen.â⬠[1.1.58] The sworn hatred between the two families provokes the unfortunate fighting between the two houses, both verbally and physically. The next example of the feudââ¬â¢s role in the unfortunate events in The Tragedy of Romeo and Juliet is seen when Romeo goes to the partyShow MoreRelatedThe Tragedy Of Romeo And Juliet By William Shakespeare1268 Words à |à 6 Pages The Tragedy of Romeo and Juliet is widely known as the greatest love story of all time. Not only for itââ¬â¢s great story, but also revolutionizing the genre and what the audience thinks of society.. Itââ¬â¢s strong female heroine that stands up to her farther and the idea of equal power in marriage were unheard of at the time. However, beneath that is a dark story about suicide, death, hate, and mortality. Itââ¬â¢s hard to believe that an author challenging the social norm of the time would also punish theRead MoreThe Tragedy Of Romeo And Juliet By William Shakespeare881 Words à |à 4 Pageslossâ⬠and this is exactly the mindset in which William Shakespeare writes the tragedy, Romeo and Juliet. He writes each high to coexist with a l ow to create balance on this rollercoaster of a play. To accompany love, Shakespeare writes about hate, and with haste he includes deliberation. In Romeo and Juliet, William Shakespeare employs the help of dualities in order to create a story with many opposing components. These components are what produce the tragedy, comprising into a spinning tale of romanceRead MoreThe Tragedy of Romeo and Juliet by William Shakespeare939 Words à |à 4 Pages In the story Romeo and Juliet by William Shakespeare, the ââ¬Å"star-crossedâ⬠lovers took their life in an unfortunate series of events. Romeo, Juliet, and Friar Lawrence were all involved with the death of Romeo and Juliet. Romeo was impetuous and did not try to find the cause of Julietââ¬â¢s ââ¬Å"deathâ⬠. Friar Lawrence was also unknowing of the future, but still gave an extremely important message, one that would define life and death, into the someone elseââ¬â¢s hands. Certain actions, such as finding out aboutRead MoreThe Tragedy Of Romeo And Juliet By William Shakespeare1229 Words à |à 5 Pagescases however, only one person possesses true responsibility. In Romeo and Juliet by William Shakespeare, teenagers Romeo Montague and Juliet Capulet, the son and daughter of long-time rival families fall desperately in love with each other at first sight. By fate, Romeo gets exiled from his hometown Verona, and Julietââ¬â¢s father forces her to marry someone other than her husband Romeo just after their secret marriage. Once Romeo moves to Mantua, a miscommunication causes both lovers to take theirRead MoreThe Tragedy of Romeo and Juliet by William Shakespeare Essay571 Words à |à 3 Pagesany of William Shakespeareââ¬â¢s plays? He is a very talented play writer and can trigger someones emotions more than any other play writer. His work is still very cherished today. In the play, ââ¬Å"The Tragedy of Romeo and Julietâ⬠by William Shakespeare, there are positive messages about human spirit such as: love goes beyond all boundaries of hardship and is everlasting, love conquers hate, and you do anything to be with the one you love. First of all, in the play, ââ¬Å"The Tragedy of Romeo and Julietâ⬠by WilliamRead MoreThe Comedy and Tragedy of Romeo and Juliet by William Shakespeare1115 Words à |à 5 PagesThe Comedy and Tragedy of Romeo and Juliet by William Shakespeare The Prologue includes phrases like death-marked love and fatal loins. From this we might think that Romeo and Juliet is an unrelenting tragedy. Yet the first Act has many humorousRead MoreThe Tragedy of Romeo and Juliet by William Shakespeare Essay934 Words à |à 4 PagesThe Tragedy of Romeo and Juliet by William Shakespeare The reference to Romeo and Juliet as star crossed lovers hints that Romeo and Juliet were meant to die together because it was their destiny. Therefore this is what fate had planned for their lives, as it was crossed through the stars (written in the stars). It suggests Romeo and Juliet were just a small part if a bigger picture and their love and deaths spiralled on chain reaction within Verona. These chainRead MoreThe Tragedy of Romeo and Juliet by William Shakespeare Essay594 Words à |à 3 Pagesplay written by William Shakespeare all of these lessons are applied in either one character or another. First and foremost, the human spirit is one of the many things that not one human can ever possibly understand in a full understanding when it comes to love. Our bodies are like vaults when it comes to what our spirit feels and can express, you are trapped and donââ¬â¢t know what to do when it comes to emotions. Youââ¬â¢re mentally trapped and can be lead to depression and loneliness. Juliet is the vaultRead MoreThe Tragedy Of William Shakespeare s Romeo And Juliet1597 Words à |à 7 Pagesuniverse in order. As this was believed during Elizabethan times, William Shakespeare also believed in the Great Chain of Being, as many of his plays are prominently based on this concept. Some of his plays include characters that accept their place on the Chain, but others are not so complacent. By examining three different characters from Shakespeareââ¬â¢s tragedies, The Tragedy of Romeo and Juliet, The Tragedy of Macbeth, and The Tragedy of King Lear, it is obvious to readers who is c ontent with theirRead MoreThe Tragedy Of Romeo And Juliet By William Shakespeare976 Words à |à 4 PagesThe tragedy of Romeo and Juliet, which represents love and sacrifice, is one of the most famous plays ever written by Shakespeare. The play was written in 1595 and published in 1597. Romeo and Juliet is a sad love story with feuding families, the Capulets and the Montagues. The play takes place in Verona, Italy. It contains the heart-breaking story of the stars-crossed lovers as they fall in love instantly. Friar Lawrence is the priest who married the couple. He marries them in hopes that the two The Tragedy Of Romeo And Juliet By William Shakespeare As Jodi Picoult perfectly states ââ¬Å"You couldn t have strength without weakness, you couldn t have light without dark, you couldn t have love without lossâ⬠and this is exactly the mindset in which William Shakespeare writes the tragedy, Romeo and Juliet. He writes each high to coexist with a low to create balance on this rollercoaster of a play. To accompany love, Shakespeare writes about hate, and with haste he includes deliberation. In Romeo and Juliet, William Shakespeare employs the help of dualities in order to create a story with many opposing components. These components are what produce the tragedy, comprising into a spinning tale of romance, hatred and misfortune. The Tragedy of Romeo and Juliet is a love story doomed from the beginning. It is based around the feud of two families, the Montagues and the Capulets. However, the unthinkable occurs and a Montagueââ¬â¢s son and a Capuletââ¬â¢s daughter fall in love which is the cause of many problems, and eventual ly the young coupleââ¬â¢s death. After Juliet learns that her love, Romeo is of the Montague family, who her family despises, she miserably declares, ââ¬Å"My only love sprung from my only hate! Prodigious birth of love it is to me that I must love a loathed enemyâ⬠(I.v.152-155). This love between Romeo and Juliet is forbidden, which is why it causes Juliet so much grief to know she can never be with her one true love. Dismayed after she learns Romeo is a Montague, she begins to question the validity of their family feud;Show MoreRelatedThe Tragedy Of Romeo And Juliet By William Shakespeare1268 Words à |à 6 Pages The Tragedy of Romeo and Juliet is widely known as the greatest love story of all time. Not only for itââ¬â¢s great story, but also revolutionizing the genre and what the audience thinks of society.. Itââ¬â¢s strong female heroine that stands up to her farther and the idea of equal power in marriage were unheard of at the time. However, beneath that is a dark story about suicide, death, hate, and mortality. Itââ¬â¢s hard to believe that an author challenging the social norm of the time would also punish theRead MoreThe Tragedy of Romeo and Juliet by William Shakespeare939 Words à |à 4 Pages In the story Romeo and Juliet by William Shakespeare, the ââ¬Å"star-crossedâ⬠lovers took their life in an unfortunate series of events. Romeo, Juliet, and Friar Lawrence were all involved with the death of Romeo and Juliet. Romeo was impetuous and did not try to find the cause of Julietââ¬â¢s ââ¬Å"deathâ⬠. Friar Lawrence was also unknowing of the future, but still gave an extremely important message, one that would define life and death, into the someone elseââ¬â¢s hands. Certain actions, such as finding out aboutRead MoreThe Tragedy Of Romeo And Juliet By William Shakespeare1229 Words à |à 5 Pagescases however, only one person possesses true responsibility. In Romeo and Juliet by William Shakespeare, teenagers R omeo Montague and Juliet Capulet, the son and daughter of long-time rival families fall desperately in love with each other at first sight. By fate, Romeo gets exiled from his hometown Verona, and Julietââ¬â¢s father forces her to marry someone other than her husband Romeo just after their secret marriage. Once Romeo moves to Mantua, a miscommunication causes both lovers to take theirRead MoreThe Tragedy of Romeo and Juliet by William Shakespeare Essay571 Words à |à 3 Pagesany of William Shakespeareââ¬â¢s plays? He is a very talented play writer and can trigger someones emotions more than any other play writer. His work is still very cherished today. In the play, ââ¬Å"The Tragedy of Romeo and Julietâ⬠by William Shakespeare, there are positive messages about human spirit such as: love goes beyond all boundaries of hardship and is everlasting, love conquers hate, and you do anything to be with the one you love. First of all, in the play, ââ¬Å"The Tragedy of Romeo and Julietâ⬠by WilliamRead MoreThe Comedy and Tragedy of Romeo and Juliet by William Shakespeare1115 Words à |à 5 PagesThe Comedy and Tragedy of Romeo and Juliet by William Shakespeare The Prologue includes phrases like death-marked love and fatal loins. From this we might think that Romeo and Juliet is an unrelenting tragedy. Yet the first Act has many humorousRead MoreThe Tragedy of Romeo and Juliet by William Shakespeare Essay934 Words à |à 4 PagesThe Tragedy of Romeo and Juliet by William Shakespeare The reference to Romeo and Juliet as star crossed lovers hints that Romeo and Juliet were meant to die together because it was their destiny. Therefore this is what fate had planned for their lives, as it was crossed through the stars (written in the stars). It suggests Romeo and Juliet were just a small part if a bigger picture and their love and deaths spiralled on chain reaction within Verona. These chainRead MoreThe Tragedy of Romeo and Juliet by William Shakespeare Essay594 Words à |à 3 Pagesplay written by William Shakespeare all of these lessons are applied in either one character or another. First and foremost, the human spirit is one of the many things that not one human can ever possibly understand in a full understanding when it comes to love. Our bodies are like vaults when it comes to what our spirit feels and can express, you are trapped and donââ¬â¢t know what to do when it comes to emotions. Youââ¬â¢re mentally trapped and can be lead to depression and loneliness. Juliet is the vaultRead MoreThe Tragedy Of William Shakespeare s Romeo And Juliet1597 Words à |à 7 Pagesuniverse in order. As this was believed during Elizabethan times, William Shakespeare also believed in the Great Chain of Being, as many of his plays are prominently based on this concept. Some of his plays include characters that accept their place on the Chain, but others are not so complacent. By examining three different characters from Shakespeareââ¬â¢s tragedies, The Tragedy of Romeo and Juliet, The Tragedy of Macbeth, and The Tragedy of King Lear, it is obvious to readers who is c ontent with theirRead MoreThe Tragedy Of Romeo And Juliet By William Shakespeare976 Words à |à 4 PagesThe tragedy of Romeo and Juliet, which represents love and sacrifice, is one of the most famous plays ever written by Shakespeare. The play was written in 1595 and published in 1597. Romeo and Juliet is a sad love story with feuding families, the Capulets and the Montagues. The play takes place in Verona, Italy. It contains the heart-breaking story of the stars-crossed lovers as they fall in love instantly. Friar Lawrence is the priest who married the couple. He marries them in hopes that the twoRead MoreThe Tragedy Of Romeo And Juliet By William Shakespeare963 Words à |à 4 Pagesto give it sweetness.â⬠Without the use of opposites, The Tragedy of Romeo and Juliet would just be another love story. By incorporating many different dualities into his writing, Shakespeare differentiates his readers the true emotions and identity of every single one of his characters. As Ste inbeck compares Summer and Winter, he describes them in a way that show they depend on each other. Shakespeare creates The Tragedy of Romeo and Juliet by incorporating dualities between two opposites. This method
Wednesday, May 13, 2020
Financial audits as a fraud prevention mechanism in international enterprises - Free Essay Example
Sample details Pages: 10 Words: 2992 Downloads: 9 Date added: 2017/06/26 Category Finance Essay Type Analytical essay Did you like this example? In the last decade, international financial system has been hit several times by many different gigantic occurrences. The soonest was the subprime mortgage crisis, but the situation this dissertation will be concentrating is the failure of Enron. Mainly because the aim of this paper is to present financial audit as a fraud prevention mechanism, not the opposite. Donââ¬â¢t waste time! Our writers will create an original "Financial audits as a fraud prevention mechanism in international enterprises" essay for you Create order It will show relevant evidences that will try to figure out what was the main and real reason for the failure, as well as consequent failure of the company auditor Arthur Andersen. Since the auditor was one of the Big Five (at that time, together with PwC, EY, Deloitte and KPMG), this scandal brought the attention of a potential loopholes and poor financial reporting regulations existing at that time. Baring in mind that the fraud was detected in gigantic energy services company, with the auditor involved in scandal, authorities have made an effort to increase the control and regulation levels in order to eliminate the chance of fraud. From that time, new accounting regulations were rapidly created and old regulations renewed in order to expand the accuracy of the financial statements and reporting, especially of the large public companies. The aim was to increase the transparency, since it has the biggest role in potential fraud situations elimination. One of the first legislations that were brought up was the Sarbanes Oxley Act, which is actually a legislation for reforming accounting rules for public companies, protecting shareholders and potential investors. This act also increased the accountability of auditing firms to remain unbiased and independent of their clients. Therefore, the purpose of the following dissertation is to fully present auditing in the modern financial environment. It will present why auditing is important in financial system and assessing performance of public companies. Finally, student will explore how the auditing has developed and expanded its operations during the years. More in detail, this dissertation will have a role to closely connect auditors work with the fraud determination. Basically, auditing is meant to be a job for transparently assessing financial statements of companies and as a fraud prevention mechanism. On the other hand, based on the above mentioned example, we could draw some conclusions that auditing has failed to asses fraudulent actions in the particular example. Furthermore, the Enron scandal is a drastic example of company bankruptcy due to fraudulent management, therefore the dissertation will be mostly focused on that case study. In addition, this paper will also be closely connected to the work of the Association of Certified Fraud Examiners. It is a very important fraud examining association that deals on day to day basis in numerous projects. Furthermore it determines the source of failure. The role of the association is how to prevent and spot the potential fraudulent activities. In cases in which the losses have been generated to fraudulent acts, the ACFA has a role of determining who is responsible for the failure. It assesses the problem deeply, and in many cases has determined that auditors have fallen into the trap of being presented a clean financial statement in which fraudulent actions have been committed, but without the auditors notice. Finally, the dissertation has an aim to present auditing as an investment, and not a cost, in terms of transparently assessing and controlling management actions and company position throughout financial statements. Background From my point of view, a successful dissertation document should consist of parts which will bring closer the topic to different reader categories. What is meant by that is the fact that not everybody is finance major or has significant knowledge from this field, more precisely audit field. Therefore, a brief introduction to auditing history will be provided. Auditing is the profession that has existed in the commercial life in the past, but many times in different forms. One of the simple synonym for auditing could be controlling. And controlling has always existed. It has existed, since the majority of the medium and large size businesses nowadays are driven by the experienced employees, managers who are not the actual owners of the entities they work for. That is the main reason for having the control over the management. This was the general assumption of how auditing looked like in the past, but it had completely different meaning and was not called that way either. During the years, auditing was developing, while the modern financial audit became to take place from 1850. The sudden growing number of firms which ownership and consequently control were separated, provided a need for financial auditing and the development of increasingly detailed disclosure requirements for financial statements. In earlier times, audits were mainly con centrated on exploring errors or omissions in balance sheet accounts and on stemming the growth of fraud associated with the increasing phenomenon of professional managers and absentee owners. Back at that time, the actual detection of fraud had a very important role in overall audit process. As already mentioned, the companies increasingly started to grow, the awareness of the potential fraudulent actions was also brought higher on the attention list. The only problem was if it could be controlled in the same way as before. During the 20th century the focus of the audit has changed. Nowadays, we do have independent examination and expression of the opinion by something we call external auditing companies, or a qualified auditor (Power, 1997). There are two ways of determining the opinion, therefore the financial statement could provide a fair view, which is the US auditing practice, while on the other hand European auditing tends to be called true and fair view. On the other hand, fraud detection is not the primary objective of auditing process, although it is generally perceived by the wide range of professionals. The conflict between these two objectives is explained by as the expectations gap. And this gap could be simply explained that public generally intends to think that all reports signed by the auditors and have the above mentioned notions as fair and true and fair are fraud risk free (Power, 1997). On the other hands, auditors tend to enclose themselves that the ones who should be responsible for fraud prevention are actually company managers and their systems. When companies fail, like Enron did, for whatever reason (does not necessarily have to be fraud), the reaction of the public is always mainly focused on those who were controlling the statements of the company, auditors, not the ones who actually did fraudulent actions, the management. To conclude with the introductory part, in the past decade, there has been very much lawsuits against auditors because public was suspected in their negligence in not detecting the financial statement fraud. As a result, auditors did not just risked the loss of money, which amounts to large sums, but other very important fact and that is reputation. One day you are on the top, and other day a bad news comes and completely fails your business, that took decades, sometimes centuries to build. After Enron situation, auditing companies started taking much more care about their operations. From the clients they accept to every single detail. Why? Because company reputation is always at stake. Especially for the large and well known companies. We are living in the world where bad news have an unbelievable traveling speed. Auditors know that their companys reputation is always at stake. Every single small detail can have a big impact on company reputation and future. Not only on auditing co mpanies, but on audited companies as well. Auditors bear in mind the consequences their inadequacy could have on a complete financial system. It is a hard pressure on the auditors back. Hopefully, auditing companies have carefully adopted several risk management measures, as well as divided the responsibilities in order to have better quality services. Finally, the main problem is to understand the reasons why auditors have not detected financial statement fraud and if there is any possibility, suggest several improvements in the complete auditing process. In order to do so, student has to fully research cases where these situations have occurred. Literature review Financial statement fraud According to Association of Certified Fraud Examiners: Financial statement fraud involves the intentional publishing of false information in any portion of a financial statement. It usually occurs when a company overstates assets or revenue, or when it understates liabilities and expenses. (Fraud 101, 2005 e-book, p.27) This statement gives us a just a portion of what financial statement fraud actually looks like. Many times actual owners of the business, primarily shareholders or investors are actually blind to see the value of the corporate assets and the real value of liabilities when it happens to have such a fraud as Enron was. Most of the fraud related scandals have just given authorities a must to rapidly adopt new rules and acts, as Sarbanes-Oxley Act is, and all of them were financial statement fraud. Although mentioned Enron firstly seemed as a naÃÆ'ÃâÃâà ¯ve fraud situation, in the end resulted in the massive stockholder losses and liabilities to creditors, and the hardest situations to its employees who were left without anything, lost jobs and retirement funds. According to 2008 Report to the Nation on Occupational Fraud and Abuse published by the Association of Certified Fraud Examiners, US companies have suffered a median loss of 2 million dollars to fraudulent schemes. They also note that this form of fraud is greatly different from other types of occupational fraud, since the typical goal of a fraudulent statement scheme is not to directly enrich the perpetrator, but rather to mislead third parties, such as investors, owners, regulators and etc., as to only goal profitability of an organization. In other words, it is typically driven by the company managers who are seeking to enhance the economic appearance and brand respect by covering enormous debts or other lost assets. The question is, what is in stake for them? Well of course the stocks. They would sell stock, receiving performance bonuses or on the other hand selling stock to vanish their illegal or criminal acts. In the end, management benefits indirectly from financial statement fraud. Overview of Methodology Research is a very complex and time requiring process which consists of data collection, coding, all other processes of preparing and analyzing data, including the presentation of the results. (Drucker-Godhard, 2001). In this chapter, the student will present the methodology he will be using as a direction towards successfully concluding the paper. Methodology that student will follow consists of: What research approach the student follows Which data collection will be selected Which case study method will be used How to establish the reliability and validity of the researched material Research approach The research approach is basically dependent on the pillars of a normal research process. Elements of a research process mentioned by Brannick (1997), include: Research question Research category Theoretical perspective Methodology strategy Data collection approach Data analysis Any practical research has to be in close relationship, or lets say dependent on theoretical framework or the existing concept. Having in mind that students research deals with the fraud prevention mechanisms used in auditing practices, student will start his work by taking a deeper look in the financial statements fraud and consequently the overall auditors role and their responsibilities in detecting such an occurrences The nature of the research question determines whether the study can be classified as an exploratory/casual type study (Brannick, 1997, page 7). In conjunction with the research questions, What, When, Where, Who, How and Why, the research approach will fall into the categories: Exploratory Descriptive Exploratory/Casual Since until now we have explained our research problem and researched the problem into the questions of Who, Why and How, student is of the opinion that the approach in this research should be descriptive and exploratory. In order to bring closer the these two terms, find below the relevant explanations by Sekaran: Descriptive study is undertaken in order to ascertain and be able to describe the characteristics of the variables of interest in a situation (Sekaran, 200, p.125). In his research, student will use the descriptive approach to describe the nature fraudulent financial statement cases, and to neglect the possibilities for how the management could have manipulated their financial figures, and very directly the auditors. In other words, how the auditors have fallen in to a trap for being presented a false figures without a notice. Furthermore, explanatory study is undertaken in order to establish correlations between a number of variables (Sekaran, 2000, p. 129). In this dissertation, this explanatory part is being driven by the relationship between the misstatement of financial reporting and the responsibility of external (independent) financial auditors. Same relationship should also give a high value answer to an important question: What was the problem with auditors not to discover the fraudulent actions in the timely manner?! Finally, when we sum up the methodology, and brought it down to descriptive and explanatory, we define it as case-based research, since our research is being followed by the real time occurrences and examples of which all of us have been witnesses. Data collection Since the most data available on the topics are from the books, articles and internet sources, secondary data will be mostly used. Furthermore, internet based video clip interviews as well as documentary films will be analyzed in order to fully research and understand the objective background of the analyzed cases. Moreover, primary data will be used as well. Student has good relationship with Deloitte d.o.o, Serbia partners and employees, since he spent the placement year in that institution, the plan is to interview employees and management position members in order to gain comments on extensive audit experiences and fraud prevention mechanisms. Furthermore, questionnaires will be sent to several companies in Serbia to evaluate the work of auditors and how did they feel it has improved their business in the post auditing period. Details of collecting primary and secondary data As mentioned before, the primary data will be collected by the student. The plan is to prepare and send questionnaires to the several companies in Serbian market. The reason for choosing Serbian market as the one that should be questioned is the fact that the student is Serbian, has spent his placement there, has good relationships with many companies and could easily gather the needed information in prescribed time. Semi structured interviews will be held with Deloitte d.o.o. employees, as well as Privredni Savetnik management (leading Serbian periodical, whose employees are auditing and accounting experts with extensive experience in mentioned topics). Secondary data will be collected from various sources. Many of the books are already collected, while others are ordered through the internet, some books are already downloaded in electronic format, while the rest of books will be used from various libraries. Concerning articles, those will be collected over the internet, which has shown a large number of search results concerning detailed topic. Details of analyzing primary and secondary data The quantitative questions that will be provided by sent questionnaires will be analyzed quantitatively. On the other hand, qualitative data, interviews with the experts and auditors will be analyzed qualitatively. Major Sections To Be Covered Introduction Background Purpose and Objectives of the paper Defining research terms Literature review Introduction to audit and its role in changing financial environment Presentation of fraud examiner, as an audit tool Exploring future accounting rules and standards (concerning audit and fraud) Research Methodology Purpose of research Primary and secondary data collection Data sources Data analysis Validity and reliability Data analysis Financial audit fraud preventing tools and its implementation concerning different industry sectors Association of Certified Fraud Examiners as the fundamental fraud prevention and detection association Case study of Enron Scandal Arthur Andersen and its role in the scandal Dismissed fraud prevention steps Responsibility determination Recommendations Executive interviews and findings Deloitte d.o.o. Serbia Privredni savetnik d.o.o., Serbia Conclusion Overall recommendations References Appendices Preliminary conclusions Since financial reporting frauds have attracted high attention from the public, and auditors were blamed to be responsible, student aim is to answer some of the most common questions: Where were the auditors to explore the fraudulent activities?, Are auditing services a bureaucratically imposed costs or a long term investment? But those are the questions of the mass public that has not made an effort to go a bit deeper into the problem. Therefore, this document will have an aim to completely and widely research this phenomena in order to proportionally redistribute the responsibilities and failures of the each sides of the counter. By beginning, the first dilemma is always why auditors have not detected fraud in the financial statements, and what is the solution of preventing these gigantic failures and happenings in the future. To achieve such a goal, student has to study all the theories which are completely relevant to the researched topic. After the theory has been completely researched and relevant practical conclusions drawn, backed up with large list of evidences, student will be able to draw an objective conclusion. And it is very important to be objective, as this dissertation should be. Because we have a decade past from the Enron failure, massive research material and unbeatable evidences. Considering the time past between the failure and dissertation research period, student has more than enough confidence in order to believe his conclusion will be objectively drawn. In the end, after the conclusion has been made, student would like to give some recommendations. Recommendations will be dedicated to auditors in order to help them in any way much faster identify the fraudulent actions, backed up with the upcoming accounting rules from this category adopted by IAS board.
Wednesday, May 6, 2020
Nursing as a Profession Free Essays
Nursing as a Profession The Purpose of this paper is to discuss whether nursing is a profession based on Pavalkoââ¬â¢s eight dimensions describing a profession. Firstly, we must understand the definition of a profession before one can accurately judge the validation of the nursing profession. According to Webster dictionary, the definition of a profession is ââ¬Å"a calling requiring specialized knowledge and often long academic preparationâ⬠(Webster dictionary, 2008). We will write a custom essay sample on Nursing as a Profession or any similar topic only for you Order Now The nursing profession is one that needs specialized knowledge and training. It also applies to an occupation that requires formal education or qualification. The nursing field includes a set of skills that combines flexibility, creativity, knowledge and communication that are learnt in a formal setting. As we analyze Pavalkoââ¬â¢s eight dimensions describing a profession, we will incorporate it into the nursing profession to justify or disprove if nursing is truly a profession. A profession has relevance to social values. The nursing profession is rooted in its ability to serve all people with their acquired skills. The nursing profession has the power to make a huge difference in todayââ¬â¢s health care system. They advocate for the individuals and focuses not only on the treatment component of an individual, but also on prevention and health promotion. They also seek for the protecting of human and legal rights and the securing of adequate care based on the notion that the patient has the right to make informed decisions about their health. According to nursing standards (2010) ââ¬Å"people value nurses but do not understand how complex the profession has become and how key nurses are to the health care. Nurses are devoted to patient care and community involvement as a whole. The nursing profession provides various activities in the community as a whole such as volunteering for health ââ¬â related activities such as screening, blood drives and educational programs. They serve as role models for health practices and healthy lifestyles. With these given attributes I believe the nursing rofession has relevance to social values. A profession has a training or educational period. There are various education preparations for the nursing practice and it various based on the location, length of time, course work, clinical component, advance educational opportunities, and competencies on graduation. The three main type of educational programs that lead to licensure as an RN includes the diploma, associate degree, and baccal aureate programs. The diploma requires a basic nursing education in a 3-year, hospital based diploma school of nursing. The Associate degree nursing (ADN), based on a research project carried out by Dr Mildred Montag in the 1950s, at the time there was a shortage of nurses, and the project was created to meet the needs of society by preparing nurses in less time than was required in diploma program (Taylor, Lillis, Lemone and Lynn, 2008). The Bachelor of Science in nursing (BSN) is geared towards building on a general educational base, with concentration on nursing at the upper level. All graduates of these programs are mandated to take an NCLEX-RN examination set by the board of nursing. It is much different from nursing school exams which are knowledge based. The NCLEX-RN exams are application based which test oneââ¬â¢s ability to be able to think critically as to make nursing judgments. The nursing profession incorporates specialized skill and application of knowledge based on theory and clinical practice components. It is also an evidence based practice based on research and not just intuition. Given these criteria, I believe the nursing field qualifies as a profession because of the training and educational period. Elements of self-motivation address the way in which the profession serves the patient or family and larger social system. The American Nurses Association (ANA) has been involved in advocating for health care reforms for many years, in order to guarantee high-quality health care for all. Today, with the increase cost of health care, under insured and uninsured individual there has been disparities in the quality and health care for individuals. The ANA saw the efforts of many registered nurses come to fruition, culminating in President Obamaââ¬â¢s signing of H. R. 4872, ââ¬Å"The Health Care and Education Affordability Reconciliation Act of 2010â⬠(McNamara, 2010). This reform allows for greater protection against losing and denial of health care coverage, and it also allows for better access to primary care, wellness and prevention programs which will keep the patient healthier. This reform serves as a significant victory for the patient that the nursing profession serves. The ANA continues to be an advocate for building an affordable health care system that meets the needs of everyone (McNamara, 2010). In world where nurses are under pressure to deliver production-line care, it expresses the value of the ââ¬Å"softâ⬠aspect of caring that affect wellbeing (Wright, 2009). This attribute proves that the nursing profession is a profession that serves the patient and the larger social system. A profession has a code of ethics. Professional ethics and codes of ethics are the primary means for expressing the values and regulating the conduct of professionals in relation to their clients (Liaschenko, Peter, 2004). The ANA house of delegate adopted and first published the nursing code of ethics in the 1950ââ¬â¢s. It has then been altered and revised to meet the changes in the profession and in society. The ââ¬Å"Codeâ⬠is the foundation upon which registered nurses provide care, it provides a framework for decision-making and basically guides the action of the registered nurse (Rafferty, 2010). It is a non-negotiable ethical standard that expresses the nurseââ¬â¢s own understanding of commitment to the society. The nursing profession qualifies as a profession because it has a code of standard that guides its existence. A professional has a commitment to a lifelong work. The term nursing is derived from the word nurse, which means one that nourishes, foster, protect the sick, injured and restore health. The nursing profession is considered a career and not a job which involves commitment, promotes growth and increases various levels of responsibilities. The profession provides gratification for the individualââ¬â¢s personal accomplishment rather than entirely from a paycheck. The nursing profession has four main aims that define it. They aim to promote health, prevent illness, restore health, and facilitate coping with disability or death. The nurses can successfully achieve these aims through acquired knowledge, skills and critical thinking in order to give care in a variety of traditional and expanding nursing roles (Taylor, Lillis, Lemone and Lynn, 2008). The nursing profession is a profession that has a commitment to a lifelong work. Members control their profession. The nursing profession is autonomous as the nursing board in each state has set up rules and guidelines that nurses are required to adhere strictly (Orem, 2008). There are numerous professional organization that set standards for the nursing practice and education. These entities are set up to help maintain the code of ethics that guides the nursing profession. The registered nurses work under professional and legislative control. The state board of each state set practice act for the registered nurse. These organizations helps to maintain the code of ethics, promote the registered nurse profession to the public, advocate for both the patient and other members of the organization and help to set a standard of practice for the profession. It also serves as a platform where oneââ¬â¢s voice can be heard. Organizations such as the American Nurses Association (ANA), The American Association of Critical-care nurses (AACN), The National League for Nursing (NLN), The National Student Nurseââ¬â¢s Association (NSNA) and the National Black Nurses Association (NBNA ) are just a few of the professional organization that plays a significant role in empowering nurses in the nursing profession and also helping to facilitate network. They educate its members to incorporate client interaction, personal interaction with the public, public speaking and community activities and participation in political activities to be effective in the field of nursing. Overall, I believe the nursing profession qualifies as a profession because it has members that control the profession. A Profession has theoretical framework on which professional practice is based. The nursing field has always been evidence based. The first nursing theory was born in the 1950ââ¬â¢s. In 1952, Dr. Hildegard Peplau published a nursing model that described the importance of the ââ¬Å"therapeutic relationshipâ⬠in health and wellness (Zerwekh and Claborn, 2009). Thereafter, other nursing theorist such as Martha Rogers, Dorothy Johnson, Nola Pender, Lydia hall, sister Callista Roy, Dorothea Orem, and Betty Neuman have contributed to theory based nursing. The Theory-based nursing is geared towards a common goal with the ultimate outcome resulting in improved patient care. It provides rational and knowledgeable reasons for nursing actions, based on organized written description of what nursing is and what nurses do (Taylor, Lillis, Lemone and Lynn, 2008). Members of a profession have a common identity and a distinctive subculture. In the past, nurses have been identified by the white gown, shoe, cap and pin. They were identified mostly by how they look instead of what they did. The modern-day trend emphasizes that it is not what is worn but what is done that reflects oneââ¬â¢s role in the nursing profession (Zerwekh and Claborn, 2009). The nursing profession has a distinctive subculture that is identifiable. These include affiliation with alumni association, student nurses association, and nursing honor societies or clubs. Involvements in such organization provides for social interaction and networking in later years. The BSN nurse plays a variety of roles in relation to patient care such as being a caregiver, teacher, advocate, manager, colleague and expert. The role of the caregiver is the primary role of a nurse which includes promoting wellness through activities that prevent illness, restore health, function as a nurturer, comforter and provider, provide direct, promote comfort of client and showing concern for client welfare and acceptance of the client as an individual. As a teacher, the BSN nurse must use his or her communication skills to implement, asses, evaluate and execute individual teaching plan to meet the learning needs of the patient and the family (Zerwekh and Claborn, 2009). The role of the nurse as an advocate involves choosing the best plan of action on behalf of the client by making sure that their needs are met and protecting their human and legal right. They also provide detailed and understandable explanation and information to support the clientââ¬â¢s decision. The nurse as a manager helps to make decisions, plan, instruct, evaluate care, and coordinate activities and representation of the staff and health care facilities as needed. The role of a colleague is an important role in the nursing field. It deals with effective communication and conflict management amongst peers working towards a purposeful goal to provide adequate care for the client and other synergy among other health care professionals. The nurse as an expert specializes in a specific area of practice acquired through advanced formal or informal education. They include researchers, clinician, educators, theorist and leaders within the nursing profession. They share information with other nurses through mentoring, continuing-education programs, writing articles and guest-speaking. Overall, the bsn nurse must embrace the roles that provide a wealth of knowledge about the ever evolving field of nursing. In conclusion, the nursing profession is definitely a profession based on Pavalkoââ¬â¢s eight dimensions describing a profession. It has relevance to social values, requires training or educational period, self motivating to serve the patient and their family and the larger social system, guided by a code of ethics, commitment to a lifelong work, members control their profession, has a theoretical framework and have a common identity and a distinctive subculture. It is a true profession that is considered the largest and most powerful of all the health care professionals. References Ajiboye, Peace. (2010). Professionââ¬â¢s popular image. Nursing Standard, 24(25), 14. Liaschenko, J, ;amp; Peter, E. (2004). Nursing ethics and conceptualization of nursing: profession, practice and work. Journal of Advanced Nursing, 46(5), 488-95. McNamara, M. (2010, March 30). Anaââ¬â¢s nursesââ¬â¢ efforts pay off in historic health care bill signing. American Nurses Association, Retrieved from www. nursingworld. rg Orem, O. (2008, February 8). ââ¬Å"Whatââ¬â¢s in a name? â⬠Chinese Medicine Therapy, Retrieved fromhttp://www. chinesemedicinetherapy. com/nursing. Taylor, C, Lillis, C. , LeMone, P. amp; Lynn, P. (2008). Fundamentals of Nursing: The Art amp; Science of Nursing Care (6th ed. ). Philadelphia, PA: Lippincott, Williams amp; Wilkins. Wright, Steven. (2009). The Ethics of care. Nursing standards, 24(8), 26-27. Zerwekh, J. , amp; Claybor n, J. (2009). Nursing today transition and trends (6th ed. ). St. Lois: Missouri. Saunders Elsevier. How to cite Nursing as a Profession, Papers
Monday, May 4, 2020
Strategic Analysis for Aldi Grocery Stores Sample - Click to Get Solut
Question: Discuss about theStrategic Analysis for Aldi Grocery Stores. Answer: Introduction The major focus of the Aldi grocery stores is in Australia where there has been an evaluation based on the strategic analysis. There have been recommendations for the improvement of the strategy through the use of the macro environment analysis and the industry with internal analysis. The report has been focusing on the SWOT analysis that has been done to analyze the progress of the grocery store in Australia. The current challenges that Aldi might have identified are based on the consultancy service where there have been different management solutions with in-depth internal and external analysis. Situational Analysis of Aldi in Australia. Macro Environment: It includes the influences of the economic, political, technological and the other international trends. In Aldi, there has been carried off the trends which affect the growth of the grocery market. It includes: The Political and the Legal Environment This will include the change in the government tax policy which depends on the standard food code along with establishing the government policy to protect home country products. It includes the Australian employment policy with the proper operations and the industry protectionism. (Grant, 2014). Economic Environment Australia economic growth rate has been 2.7% which is depending on the foreign trade work with the higher fuel prices that has a higher impact on the lower pricing strategy with the competitiveness of the market. Social Cultural Environment The increased social demand for the packaged grocery items will direct to the higher preference for the products of the home and brands. The low spending culture with the marketing trends and health conscious culture. Technological Environment Online shopping systems have been set where there is a new packaging innovation with the upgrading product quality to differentiate the product and brands. The advertisement is through the internet and emails which could be through the viral marketing. Ecological Environment Australia is considered with the increasing concerns over the environmental pollutions which force the authorities to change the Australian law. (Jenkins et al.,2015). The industry analysis includes the factors with the industry that affect the profitability and competitive position of organisation. The Porters five forces includes the: Threats of New Entrants It is considered to be high when there has been competitor strategy to work on the implementation better by another in the market. With this, the legal requirements are entering the market for the business with the competition where Aldi has been holding the different other company in the market which are Walmart, Tesco, and the direct competitors. Threat of Substitutes This has been of a higher concern for the competitors globally with the identification of the switching costs like the other products which are in the market. Aldi focuses on lower price and higher quality. Bargaining Power of the Suppliers This is considered to be lower when the industry includes the offer from the similar services. Aldi includes the options for the supplier with the backward integration of large retailers where Aldi has a lower bargaining power. (Rosenbaum et al., 2015). Bargaining Power of Buyers It includes the consideration about the moderate number of the buyers in the market with the lower switching costs. This has been able to orient a higher quality with the cheap rates. Competitive Rivalry There have been different companies who come in competition to this. They are also able to provide the different products and the pricing like Aldi. Hence, the threat for this is higher in the Australia Market. Company Strategy and Its Context As per the analysis, the company strategy for Aldi has depended on the focus of the fresh products with the improvement of the setup that will attempt to the improved navigation. This aims to the cut average check out where the overall ethical shoppers are with environmental concerns which are being addressed for the new locations. Also has been able to work on carrying more branded products in the new stores than the ones which it tried to sell under the house brands. (Christopher, 2016). It attempts to attract the people through the colored packaging and a better quality of the product. The food retail includes the higher competitive market strategy which offers a customer value for money. The customers look for the best quality of the products along with a tough competition that has been important to value the customers for money and not compromise on the quality. The efficiency is based on the inputs and the outputs where Aldi operates the involvement of the reduced costs with th e saving time, space, effort, and energy. Aldo has an approach to elaborate the displays with additional services and the promotions. The idea of the quality depends on the fit for the purpose which looks at the different aspects of the quality. It is mainly from the ethical production to the purchase of the final customer plans. This helps the customers to eat the balanced diet along with making it sure that the products can meet the liability and the national quality depending upon the clear information and the labeling. (Kotler et al., 2015). Considering the SWOT analysis, there have been: Strengths where there is an increase in the reputation of the quality as well as the recognition. There has been a unique approach for the products and brands which have a limited number of the quality products that are relatively lower than the other competitors. The wider range includes the gain in cost efficiency with the lower spending on the advertisements and the continued research on lesser demand of the products. The weakness is based on the lower name of the brand with the limited use of the technology that has been depending on the few well-trained staff. The lesser advertisements have been customer oriented with, the lower borrowing ability. The opportunity includes the positioning with the capitalizing of the lowest costs. There has been an increasing market penetration that can easily implement new systems for maintaining the other quality standards. (Borland et al., 2016). The threats are about the globalization which attracts the different competitors where the organization is not able to resist the massive expansion or which could affect the cultural growth. Evaluation of the Current Strategic Approach of the Organisation. The current strategy of the company focusses on the higher quality of the products which have been provided at a lower price. Hence, this includes the exclusiveness of the brand products, limited range, focus and the price changing policy. The exclusive brand product includes the centralisation to the Aldi strategy where the focus has been on the exclusive brand products. ALDI forms the leading manufacturers for the production of brand goods. For example, Vegemite which offers the lower costs and a higher quality alternative. The limited range and the centralized ALDI capacity is based on reduced costs with the provision to hold the limited range of the products. It includes the suppliers who seek for providing the products with the taste and the most competitive price. The products have been made available on size where there have been traditional supermarkets which stock for 20000 lines. (Grunig et al., 2015). The focus has been on ALDI strategy which brings a change in the expansion of the retail base including the petrol price and the liquor and online shopping. The area is based on surprise buys where there has been a batch of products like the television or computers for the storage of fixed periods. The price changing policy includes the pass on the lower costs of the change to the customers and the increased price when the cost increase. The value propositions and the long-term approach can enhance the capacity to make the decisions which have a major impact on the short term returns. The structure is based on the internal analysis where there have been competitive implications from the resources. The strength is the competency where Aldi can pose and create the sustainable competitive advantage to earn the average returns. The resources and the capabilities include the opening hours, product differentiation and the reputation in providing the better services to the customer. The analysis is based on the positions as the cost leader and then it is continued to be maintained. There has been a major focus on how to focus the resources and the other capabilities along with value chain analysis. The focus has been on the capabilities and the resources which will be able to help in overcoming the strategic problems. (Geppert et al., 2015). The major concentration has been on selling the selected range for the exclusive brands rather than spending the money on the customer loyalty programs to ensure easy accessibility. The customers can handle the scientific research wi th the effective adaptation as per the requirements of the customers. Company Strategy and Its Goals and Expectations Aldi's major objective has been to grow the market share where the emphasis has been on the quality of the products and the value of the customers. This can offer the customers a better way to shop. Aldi has been able to promise their customers provide them with the best quality of the product along with ensuring a better quality of the health and nutrition. The sources are fresh, and vegetable production is from the local growers. Aldi has been expanding the new stores where there has been the establishment in the suburbs where there are cheap groceries. The product differentiation is based on developing and promoting a difference in the products which help in providing the products and services. Aldi includes the behavioral concern where the customers look for the good quality of the products at a much low price. The customer service is based on product finding where there is a proper introduction and categorizing of the stock with simple layouts which may decrease the new of the extra staff. The entire benefit is about the designing with the customer convenience including the dedicated parking with the clear price cards. (Perez et al., 2015). At Aldi, there is seating of the employees which is important and effective service of differentiation which can create a quicker scanning of the items and the technology positioning. This is based on the on handling the reusing of the bags which has been completely prohibited. It has been seen that the products have been able to create a positive financial outlook for Aldi where there is a way to achieve a stronger customer base with the cheaper products and the convenience. The company has been able to expose their brands with the focus on how the shoppers are going to purchase the less known products and the brands for the price and the quality. The packaging and the displaying of the products at Aldi have been entirely different from the competitors, and this includes the moving of the stock by placing the individual items on the shelf with the cold items that need this. It is also able to minimize the unnecessary packaging of the products which does not contain the shrink wrapping plastic and other recycling stations for the disposing of the cartons. The promotion has been important which can achieve the awareness in the products along with selling and bringing to the market. The promotional mixture uses the advertising which is for the special offers like the liquor promotion and the line promotions. The strong influence is with the growing usage and the popularity of the social media with the proper advertisements. (Grant, 2014). The e-marketing has been the best option for the line promotion which has been on the Facebook page which includes the product advertisement where the image has been of the free washing liquid along with the information about how there is a possibility to promote the reliable services and quality as per the expectations. Better Aldi The recommendations are based on providing the better brands with the maintenance of the globalized pricing. Hence, for the better Aldi, the company needs to focus on the special buys of the non-groceries which have been in the different stores at a much lower price. The major focus of Aldi should be to provide the bare bones which have been able to improve the shopping experience for the customers. The on-trend merchandise with the careful crafted discounted model will add to the advantage of the company. The customers focus on buying the fresh products and the selection of the home goods. It has to smartly expand its product selection to include more of the items which are for the selected house brands and the merchandise catered for the health conscious shopper with the private brands mainly concentrating on gluten free natural products. Aldi is considered to be the fastest growing company which has been able to compete in the UK supermarket sector with the providing of the qualit y goods at a lower price. This will help in maintaining a good relationship with the different stakeholders along with the proper treatment to the staff. The Aldi Academy needs to make sure of the good graduates who can handle the management positions as the business continue to expand. With this, there is a need to focus on the supply chain management with the built up of the environment and the communities. The supply chain has been able to create the culture long lasting relationships which rely on the product quality at the lower price. The limited assortment of the products and the discounted prices, Aldi has been able to work on the stores where there have been operations related to the ALDI Nord and ALDI Sud. It will include the bare-bones shopping experience for the customers which will evolve into the grocery store that can combine with the contemporary design. The company needs to work on the expansion of the product selection which includes the special items along with the house brands and the other merchandise. It has been holding the private brands which focus on the gluten free, better-for-you products. Conclusion Aldi needs to focus on the customers to bring the reusable bags so that there are fewer problems related to the environment. The sponsorship brings benefits to Aldi to help in raising the awareness and the perception from the recruitment perspective. This is based on the perception which includes what the brand is mainly for and its overall aim. Aldi has been able to focus on the higher quality of the applications with the proper setup of the relationship between the movement it constructed its store. (Odood et al., 2015). The community engagement has been able to create the goodwill along with introducing the local shoppers to buy the products along with building the long lasting relationship. Aldi has been able to support the different number of the community barbecues which are in direct association with the free products and the raising of the funds for the Children. References Borland, H., Ambrosini, V., Lindgreen, A. and Vanhamme, J., 2016. Building theory at the intersection of ecological sustainability and strategic management.Journal of Business Ethics, pp.1-15. Brandes, D. and Brandes, N., 2015.Bare Essentials: The Aldi Success Story. Linde Verlag GmbH. Clegg, S.R., Kornberger, M. and Pitsis, T., 2015.Managing and organizations: An introduction to theory and practice. Sage. Christopher, M., 2016.Logistics supply chain management. Pearson Higher Ed. Grant et al., 2014. Contemporary StrategicManagement: An Australian Perspective, 2nd edn, Wiley. Grnig, R. and Khn, R., 2015. Preparing the Strategy Planning Project. InThe Strategy Planning Process(pp. 67-75). Springer Berlin Heidelberg. Geppert, M., Williams, K. and Wortmann, M., 2015. Micro-political game playing in Lidl: A comparison of store-level employment relations.European Journal of Industrial Relations,21(3), pp.241-257. Glauner, F., 2016.Future Viability, Business Models, and Values: Strategy, Business Management and Economy in Disruptive Markets. Springer. Jenkins, W. and Williamson, D., 2015.Strategic management and business analysis. Routledge. Kotler, P., Burton, S., Deans, K., Brown, L. and Armstrong, G., 2015.Marketing. Pearson Higher Education AU. Khn, R., 2015. Preparing the Strategy Planning Project. InThe Strategy Planning Process(pp. 67-75). Springer Berlin Heidelberg. Lu, S.C., 2016. A Study on Entry Strategies into the Tuna Market in Mainland China. Laffy, D. and Walters, D., 2016.Managing Retail Productivity and Profitability. Springer. Ododo, C., Mulholland, G. and Turner, J., 2015, November. Can Discount Pricing Be A Comeptitive Brand Strategy? An Evaluation of Aldi. InInternational Conference on Marketing and Business Development Journal(Vol. 1, No. 1, pp. 241-251). Bucharest University of Economic Studies Publishing House. Prez Mesa, J.C. and Galdeano-Gmez, E., 2015. Collaborative firms managing perishable products in a complex supply network: an empirical analysis of performance.Supply Chain Management: An International Journal,20(2), pp.128-138. Rosenbaum-Elliott, R., Percy, L., Elliott, R.H. and Pervan, S., 2015.Strategic brand management. Oxford University Press, USA. Schleper, M.C., Blome, C. and Wuttke, D.A., 2015. The dark side of buyer power: Supplier exploitation and the role of ethical climates.Journal of Business Ethics, pp.1-18. Wilcox, M., 2016.Effective Talent Management: Aligning Strategy, People and Performance. Routledge. Williams, K. and Wortmann, M., 2015. Micro-political game playing in Lidl: A comparison of store-level employment relations.European Journal of Industrial Relations,21(3), pp.241-257. Zhang, L., Zhou, R. and Xu, J., 2015. An Exploratory Case Study of the Relationship Between Strategy and Brand Value Based on Innovation Choice. InProceedings of the Ninth International Conference on Management Science and Engineering Management(pp. 1055-1063). Springer Berlin Heidelberg.
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